Our Promise

Flourish

IN PURSUIT OF DAIRY GREATNESS

Truly Grass Fed is on a mission to improve the quality of the world’s dairy by leading the journey to third-party grass-fed verification. Every one of our Truly Grass Fed dairy farmers are audited for compliance to our grass fed claims by the SDAS (Sustainable Dairy Assurance Scheme) on an 18 monthly basis. When food manufacturers use dairy from these farms in their recipes and formulas, they will earn the right to use our seal on their products to cue their commitment to top-quality dairy with a conscience.

At least 95% naturally grass fed

Currently, 95.3% of our cows’ diet is grass and silage (grass harvested during summer for use during winter) with the remaining 4.7% coming from concentrates.

Non-GMO

Truly Grass Fed products are non-GMO Project Verified. Truly Grass Fed means as nature intended.

 

rBST-free

Truly Grass Fed dairy does not use synthetic hormones to boost milk production. Our products are 100% free from rBST (also known as rBGH), a genetically engineered variant of a natural growth hormone produced by dairy cows.

300 days on pasture

Truly Grass Fed cows spend on average 300 days of the year roaming outdoors grazing as nature intended with access to shelter when the weather turns bad in the winter months.

Farmer-owned Co-op

Many Truly Grass Fed farms have been passed down through generations, and our farmers represent a mix of young, highly skilled entrepreneurs and seasoned veterans.

 Environmentally responsible

 Truly Grass Fed is as much about the quality of our dairy and the health of our cows as it is about the world they live in. Our seal represents our dedication to innovating efficiencies that will create a net-zero impact on the environment.

The Non-GMO Project Verified seal is trademarked in the United States and Canada and can only be used on products sold within those markets.

WHO'S BEHIND THE TRULY GRASS FED SEAL?

Glanbia Ingredients Ireland is one of the world’s premier dairy companies, and its industry experts are responsible for the Truly Grass Fed certification effort. Glanbia is currently working with key state agencies in Ireland to establish the certification criteria with the hopes that it will become the definitive, world-leading standard for grass-fed dairy.

DO TRULY GRASS FED FARMS FOLLOW ANY STANDARDS CURRENTLY?

All Our farms already adhere to a top independent standard through the Sustainable Dairy Assurance Scheme(SDAS), which is part of Origin Green, Ireland's national sustainability initiative. We are proud to be a founding member of Origin Green as it ensures that Truly Grass Fed goes beyond sustainability to deliver the very best from cow to consumer.

SDAS outlines how our
farmers follow best
practices in…

welfare

Animal health
and welfare

quality

Product quality

traceability

Cow and milk
traceability

environmental

Environmental sustainability

soil and grassland

Soil and grassland management

TRULY GRASS FED VS. ORGANIC

We believe that Truly Grass Fed compares very favorably with organic certification standards for dairy. Our cows eat a complete, natural diet of grass and enjoy an easy outdoor lifestyle that promotes better health and better quality milk. U.S. Organic standards do not dictate the type of feed for dairy cows (many are fed corn and concentrates, which are difficult to digest), nor do they guarantee that the cows won’t spend most of their lives confined in indoor spaces.